Marketing

Online Marketing Specialist (Performance Marketing & SEO)

Rawalpindi, Punjab
Work Type: Contract
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Experience: 2-4 years

Responsibilities:

  • Run and optimize paid campaigns (Google Ads, Meta, LinkedIn).
  • Improve website SEO (on-page, off-page, keyword research).
  • Analyze performance metrics (CTR, CPA, ROAS, traffic).
  • Conduct A/B testing and refine strategies.
  • Build backlinks and improve organic search rankings.

Requirements:

  • 2-4 years in performance marketing and SEO.
  • Proficient in Google Ads, Facebook Ads, and SEO tools (SEMrush, Ahrefs).
  • Strong analytical and reporting skills.
  • Knowledge of web analytics (Google Analytics, Search Console).

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